Finding your brand voice is key to success. This motion graphic, the DeKalb Schools TV (DSTV) logo, represents the BEST in edu-tainment. Motion graphics were added to add a special touch to our videos and programming. 

Logos are like fingerprints; they are unique to each brand and tell the story of that brand. I work with my graphic designers to ensure your logo that stands out from the rest.

The goal of the I Love DeKalb Schools brand was to instill a sense of pride. The logo includes a heart with an apple appeal that represents teachers, and the schoolhouse, which represents the heart of DeKalb Schools. It was also critical to create collateral that your average consumer would enjoy.  This major campaign, including television advertising, outdoor, radio, social media, and more, was loved by stakeholders. Today, #ilovedcsd continues to be used to celebrate the good news in the district.